How to hide or delete many Instagram comments at once

Comment moderationUpdated By Team CommenSense

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After a post goes viral, or a spam wave hits, the Instagram app makes you deal with comments one at a time. Bulk actions lists a post's comments with the labels CommenSense's AI gave them, so you can pick out the ones you want and act on all of them at once.

How do I hide or delete many comments?

  1. In the left sidebar, open Posts, select Choose a post and pick the post.

  2. Go to the Bulk actions tab.

    You'll see the post's comments, newest first, with their labels, including replies in threads. 50 load at a time; select Load more at the bottom for the rest.

  3. Narrow the list with the search box and filters.

    For example, open Category and tick Negativity, or open Intent and tick Spam / Promo. The next section explains every filter.

    The Bulk actions tab with the Category filter open, listing Profanity, Negativity, Positivity (ticked), Spam, URLs, No text, Sarcasm and Hidden, and two matching comments below.
    The Category filter, here showing only positive comments.
  4. Tick the comments you want, or tick Select all.

    Select all selects every comment in the filtered list. The count next to it, such as "4 of 4 loaded", shows how many are selected.

    Select all ticked, reading Select all (4 of 4 loaded), with the Hide, Reply, Delete, Restrict and Add tags buttons now available and the comments below ticked.
    With comments selected, the action buttons switch on.
  5. Select Hide or Delete, then Confirm.

    The confirmation says how many comments it will act on. Check that number before you confirm.

    A dialog titled Hide the selected comments? that says This hides 4 comments on Instagram. Other people won't see them, with Cancel and Confirm buttons.
    Hiding asks you to confirm first.

CommenSense then works through the comments one by one, so keep the page open until it says it's done: "Comments hidden" or "Comments deleted". If some comments were already removed on Instagram, the message says how many, and they're taken off the list.

Which filters can I use?

FilterWhat it finds
SearchComments containing a word, or written by a username. Works on every comment, labelled or not.
CategoryProfanity, Negativity, Positivity, Spam, URLs, No text, Sarcasm, and Hidden (comments already hidden on Instagram).
IntentWhat the commenter wants: Compliment, Complaint, Question, Purchase Intent, Spam / Promo, Hate / Harassment, Competitor, Off Topic. The badge shows how sure the AI is, such as "Compliment · 95%".
TagsYour own labels, added with Add tags (up to 30 per Instagram account).

Ticking several options in one filter finds comments that match any of them. Using two filters together, such as a Category and an Intent, finds comments that match both. Clear filters resets them.

Some comments carry two intent badges, such as "Purchase Intent · 90%" and "Question · 80%". The Intent filter matches the first one, the comment's main intent.

Filters only search the comments that are loaded on the page. On a post with more than 50 comments, a line above the list says how many were searched, for example "Searched the newest 50 of 207 comments". Select Load more at the bottom until it disappears to search them all, then select.

What else can I do with the selected comments?

ButtonWhat it doesPlan
HideHides them on Instagram. The writer still sees their comment; others don't. You can unhide in the Instagram app.Basic and higher
DeleteDeletes them from Instagram permanently. It can't be undone.Basic and higher
ReplyPosts the same public reply (up to 2,200 characters) under each one. If a selected comment is itself a reply, your reply goes to the comment it answered.Basic and higher
RestrictRestricts the people who wrote them, so their future comments are hidden or deleted automatically.Pro and Business
Add tagsAdds your own labels, for example "follow up" or "giveaway entry", to filter by later.Every plan with the tab

Not sure which to choose? See hide, delete or restrict?

Why are some comments missing, or missing labels?

  • Comments from before you connected aren't in CommenSense until you sync them. Select Sync comments (Pro and Business). The sync runs in the background and you get a notification when it's finished. It also removes comments that were deleted on Instagram.
  • Synced comments have no labels. CommenSense's AI reads comments as they arrive, not ones imported later, so Category and Intent filters skip them. Find them with the search box instead.
  • Comments that arrived while your comment scans were used up weren't read either, so they have no labels. See what comment scans are.
  • New comments not showing yet? Select Refresh.

Can I find comments by asking a question?

Yes, on Pro and Business. Ask AI answers a question like "show comments asking about price" with a list of matching comments, and that list has the same buttons as Bulk actions. See Ask AI: find buyers, questions and complaints in your comments.

To stop the same kinds of comments from piling up again, switch on the matching rules in Comment moderation, which hide new ones as they arrive.